QuickTime
QuickTime is a multimedia technology from Apple Computer that is best known
as a format for displaying digital video and audio. QuickTime has continually
led the industry in quality and flexibility and has for a long time been of
incorporated in professional video tools. QuickTime is a framework for creating
interactivity, three-dimensional virtual reality displays and streaming media.
Beyond the immediate perception of QuickTime is a much more rich and exciting
technology. High quality digital video and audio is a very exciting world, but
that is only a fraction of the power and elegance of the QuickTime architecture.
The QuickTime architecture is really a container for displaying and manipulating
all sorts of file types from multiple video and audio formats (wav, avi, mov,
mp3, mpeg, aiff...) to hundreds of still image formats and non-graphic files
such as text or data. In reality, any file format can be part of a QuickTime
movie because the format handling structure is incredibly flexible and extensible.
There are already many type of less than common file formats that QuickTime
can handle include multiple fax formats, medical image formats, drawing files
and many others.
We work with QuickTime to achieve a multi-dimensional information architecture
that goes well beyond the mere display of video and audio. The ability for QuickTime
to handle multiple, controllable tracks of all kinds of data and integrate very
naturally with standard technologies such as SMIL, Flash and SVG makes the QuickTime
architecture a powerful, cross-platform environment where exciting possibilities
of high quality video and audio are only a fraction of the potential.
If you'd like more information on what we are doing with QuickTime or would
like to evaluate how QuickTime can help you develop effective Internet applications,
please contact us.
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